House of Bread is a bakery cafe concept. We focus on using the finest ingredients to produce the most delicious and nutritious bakery cafe items. The factors that are attributable to the success of the concept are excellent product quality and customer service provided in a convenient retail setting. A “fresh” message is naturally conveyed by the open production site, the sweet smell of bakery goods and the enjoyment of samples of hot bread out of the oven.
Since 1996, we have been baking bread the way Grandma made it by hand, fresh, and naturally. Our lunch offerings carry the same standard of high quality natural ingredients to produce the same great taste guarantee. We use Boars Head meats for our deli partner and Equal Exchange fair trade organic as the coffee supplier. In August of 2009, we have opened up our new prototype bakery café that has a smaller footprint of 1050 sq.ft. This allows us to go into higher rent districts and reduce the cost of the build out.
The demographic area for a House of Bread Bakery should be a town with a population of at least 40,000 people within the city limits or an area with over 80,000 people within a five mile radius
Total initial startup costs are approximately $250,000, which can vary depending upon whether new or used equipment is purchased. Also included is the franchise fee, travel, training, location selection, site build out, point-of-sale information system, equipment purchase, initial supplies and ingredients, organizational expenses, signage, pre-opening promotion and working capital. We do not provide direct financing. However, we do provide assistance with financial projections, business plan designs, and lender negotiations.